Auction 61, Bid It To Win It, May 12th
Tue, May 12, 2026 12:00PM EDT
Lot 58
"Coca-Cola Button Sign" by Coca-Cola Corporate (American) Painted Metal
Estimate: $150 - $300
Bid Increments
| Price | Bid Increment |
|---|---|
| $0 | $5 |
| $50 | $10 |
| $150 | $25 |
| $500 | $50 |
| $1,000 | $100 |
| $2,000 | $250 |
| $4,000 | $500 |
| $15,000 | $1,000 |
| $50,000 | $2,500 |
| $100,000 | $5,000 |
This circular "button" sign features the iconic Coca-Cola Spencerian script in white, set against a classic red background. Centered in the composition is a detailed illustration of the signature contour glass bottle, complete with a green tint and a visible bottle cap. This style of small-format porcelain or painted metal button was a staple of mid-century American advertising, typically mounted at eye level near shop entrances or soda fountains.
The piece exhibits a rich red pigment and retains the trademark information along the bottom curve. The reverse is finished in a solid red coat and shows a small adhesive label from a previous collection or inventory system.
Logistics & Specifications
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Artist: Coca-Cola Corporate (American)
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Title: "Coca-Cola Button Sign"
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Medium: Painted Metal Sign
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Dimensions: 12" Diameter
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Condition: Good; minor surface abrasions and light edge wear consistent with age; the central bottle graphic remains sharp and vibrant.
Keywords: Coca-Cola, Coke Button, Vintage Advertising, Metal Sign, Americana, Soda Fountain, Contour Bottle, Retro Decor, Porcelain Sign Style, Soft Drink Collectible, Gas Station Sign, Mid-Century Modern, Commercial Signage.
Available payment options
Congratulations on your winning! As per policy, balances of $2500 or more will need to be paid via bank wire, Zelle, check or money order. See below for payment instructions: Zelle: Send payment to williamsonauction@gmail.com • Wire Transfer: Domestic: WIRE Bank of America Routing: 026009593 Account: 898161769476 Williamson Auction Gallery International: Swift Code:BOFAUS3N Swift Code: BOFAUS6S-NON US CURRENCY Bank of America Account: 898161769476 Bank Address: 222 Broadway, New York, Ny 10038 Check: Williamson Auction Gallery 3816 N 29th Ave Hollywood, FL 33020
Shipping
For shipping assistance, we recommend contacting the following trusted professionals:
UPS Store: Phone 954-963-7134 Email store0288@theupsstore.com website
theupsstore.com/0288
Alternatively, we can provide additional recommendations for third-party shipping
services. All items will be shipped within 10 business days after payment has cleared.
Items must be picked up within 10 business days following the auction. Items not
collected within this timeframe will be placed in storage at a fee of $10.00 per item per day.