A scarce early 20th century promotional booklet titled East Coast of Florida: General Information, issued for the 1910–1911 season. This illustrated guide promotes travel and tourism along Florida’s east coast during the height of the Florida land and resort development era. The booklet includes listings of hotels and accommodations along the coast along with travel information intended for visitors and winter residents. The covers feature colorful period artwork depicting a seated allegorical female figure and coastal scenery, while the interior covers contain printed color maps of Florida’s east coast. Such guides were produced to encourage tourism and settlement during the early development of Florida’s resort communities, making them appealing historical ephemera for collectors of Florida history and travel memorabilia.

Dimensions: 7.5x4in

Condition Report:
Good antique condition with wear consistent with age and handling. Covers show edge wear, light creasing, and surface wear. Interior pages appear intact with expected age toning. Maps inside covers present. Displays well.

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