Live Auction
Lot 109
"Goodrich Bicycle Tires," "Now comes HOOD Shoe Time," and "Massachusetts Mutual" by Norman Rockwell (United States, 1894-1978) Lithograph prints on pa
Estimate: $200 - $400
Starting Bid
$60
Bid Increments
| Price | Bid Increment |
|---|---|
| $0 | $5 |
| $50 | $10 |
| $150 | $25 |
| $500 | $50 |
| $1,000 | $100 |
| $2,000 | $250 |
| $4,000 | $500 |
| $15,000 | $1,000 |
| $50,000 | $2,500 |
| $100,000 | $5,000 |
This set of three framed lithograph prints from the Norman Rockwell Museum of the South collection highlights Norman Rockwell's extensive career in American commercial illustration. The first print is a vintage advertisement for Goodrich Bicycle Tires, featuring boys racing bikes with the headline "Hey fellers! $100 in Gold first prize." The second piece is a 1918 advertisement for HOOD Shoes, depicting a young boy in outdoor gear. The third print is an illustration for Massachusetts Mutual Life Insurance Company, showing a man in a voting booth, reflecting Rockwell's ability to connect corporate messaging with civic duty and everyday life.
Specifications
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Artist: Norman Rockwell (United States, 1894-1978)
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Medium: Framed lithograph prints
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Dimensions: 18 x 13 inches (left) and 17 x 13 inches (center and right)
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Provenance: Norman Rockwell Museum of the South
Keywords: Norman Rockwell, Goodrich Tires, Hood Shoes, Massachusetts Mutual, Americana, Vintage Advertising, Illustration Art, Lithograph, Mid-Century, Norman Rockwell Museum of the South.
Condition
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Available payment options
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